Truebees

TrueBees is a European AI provider focused on trustworthy artificial intelligence for digital media authenticity. The organisation develops technologies that help companies, institutions, and professionals detect AI-generated or manipulated visual content, with the goal of reducing the risks created by deepfakes, synthetic media, online fraud, and disinformation.

TrueBees' mission is to make digital content verification practical, reliable, and accessible for organisations that need to assess whether images and other media can be trusted. Its work combines AI-based forensic analysis, media-authenticity methods, and responsible-AI principles to support safer information ecosystems and more transparent use of synthetic content.

The organisation’s activities include research and development of deepfake detection models, product development for content verification workflows, integration of detection capabilities into operational tools and APIs, and collaboration with partners interested in media integrity, compliance, cybersecurity, and digital trust.